Perfectly Balanced Burger

Directly hits nostrils first to stimulate smell and sense warmth of bread.

provides freshness and cruchy sounds that can increase umami perception and enhance enjoyment.

Adds important fifth taste umami, juiciness and aroma

Adds second layer of crispy texture and crunch sound

Needs to be warm and melted directly on the meat to provide soft texture and add aroma.

Intra-muscular fat content (up to 30%) of Angus meat gives superior texture, aroma and taste, which makes it ideal for burger

adds umami to enhance sweet and salty tastes,

but also moistens the inside of the lower bread in addition to the meat juices